Dominion of Canada Rifle Association DCRA

DCRA Mission Statement

As the national governing body for fullbore target shooting, to promote and support the pursuit of excellence in military and civilian marksmanship as a positive and significant contribution to Canada, to the sport of shooting and to the safe handling of firearms.

The Mission Statement is the keystone to all activities within the DCRA and a guide for the affiliated rifle associations; everything we do is in support of this statement.

The use of the word promote indicates a necessity of increasing membership and actively pursuing the implementation of marksmanship training and firearms safety in all our shooting programmes. Additionally there is the requirement to introduce training and development programmes, coaching courses, and competitions that are demanding and appealing to the shooting community that support membership and activity.          

From this it follows there is a need for a well thought out publicity plan or a "marketing strategy".

DCRA Vision

To be a vibrant and growing sports association, encouraging and supporting a wide range of target shooting disciplines.

DCRA Product

The DCRA is a not-for-profit, Registered Amateur Athletic Association (RAA) that operates financially in accordance with law and regulation established by the Canada Customs Agency.

Our product is a satisfied, active and financially supportive DCRA member.

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